kingnovel Chapter 464: New car launched, no more doubts (explosive update request)
Chapter 464: New car launched, no more doubts (explosive update request)
In the previous life, the development of Huaguo's automobile industry was also rapid.
In 2012, China's total automobile sales reached a staggering 1900 million vehicles, accounting for about a quarter of the global total sales, making it the world's largest automobile producer.
Fast forward to 2023, and China's automotive market structure has changed significantly.
Sales of new energy vehicles were about 900 million units, and sales of traditional fuel vehicles were about 1400 million units.
According to sales data in 2023, the market size of China's automotive chips will be approximately 6500 billion yuan, equivalent to approximately 1000 billion US dollars.
This means that each car is equipped with chips worth an average of 2.8 yuan.
It is worth noting that the chips of new energy vehicles are more valuable due to their more complex electronic systems, averaging more than 4 yuan.
Back in 2011 of this life, China's new energy vehicle market was still in its infancy, with sales of about 100 million vehicles this year, of which Future Automotive Company accounted for about 20 vehicles.
Looking ahead to the coming 2012, the market size of China's automotive chips is expected to reach 4000 billion yuan, of which the market share of key chips will be close to 3000 billion yuan.
For Future Technology Group, if it can successfully seize the domestic mid-to-high-end automobile chip market, it is expected to achieve sales of more than 1500 billion yuan.
Furthermore, if we can occupy a certain share in the international market, it will not be difficult to exceed US$50 billion in annual sales.
More importantly, mid-to-high-end chips have higher profit margins.
However, the automotive chip market is just the tip of the iceberg in the semiconductor industry.
The smartphone application chip market also has huge potential.
以一部售价3000元的手机为例，其出厂价约为1800-2500元，而芯片成本则在450-700元之间。
There are many types of mobile phone chips, including processor chips, radio frequency chips, power management chips, memory chips, etc., among which the cost of processor chips accounts for about half of the total chip cost.
It is worth mentioning that the chip cost of high-end mobile phones accounts for a higher proportion, reaching more than 35% of the factory price.
For example, the total chip cost of a high-end mobile phone priced at 5000 yuan may exceed 1000 yuan.
In 2011, China's mobile phone production reached a staggering 11.3 billion units, accounting for more than 50% of global shipments.
It is estimated that by 2012, the scale of China's mobile phone chip market will reach 4000 billion yuan, which is comparable to the scale of the automotive chip market.
In the entire semiconductor market, mobile phone chips and automotive chips undoubtedly occupy an extremely important position.
Taking 2011 as an example, semiconductor giant Intel's revenue is expected to reach US$550 billion, while the entire semiconductor industry's revenue is expected to exceed US$3000 billion.
It should be noted that only the output value of the final product is calculated here. If the repeated calculation of upstream, midstream and downstream is taken into account, the actual market size may be larger.
Market size estimates often represent the industry's maximum potential and are usually greater than the actual revenue value of the entire industry.
However, even so, it can be analyzed from these data that if Future Technology Group can occupy an important position in the automotive chip and mobile phone chip markets, its annual output value is likely to reach an astonishing scale of hundreds of billions of yuan.
This not only means huge economic benefits, but also represents the right to speak and influence in the field of high technology.
Hao Qiang and Biyadi’s first order was just the beginning.
Friday, September 10st.
The semiconductor industry is still shrouded in a haze.
Share prices across the semiconductor sector continued to fall, making investors nervous.
Executives of industry giants such as Gaotong, ASML and Yingweida have to face this cruel reality.
Although Future Technology Group's chips have not yet been officially sold on the international market, their existence has already had a profound impact on the entire industry.
There's no way. The technology gap across several generations is too scary.
They are still doubting the authenticity of the Future Technology Group's reports, and cannot accept the possible industry reshuffle that may be brought about.
Time quickly arrived on Monday, October 17th.
On this day, Future Auto finally began delivering new cars equipped with new chips.
As early as the early morning, a large number of media reporters were already squatting outside the Future Auto direct store, eager to see the performance of the new chip in actual applications.
Looking back over the past two months, Future Auto did not stop production when faced with the dilemma of "no chips available".
Continue to produce the car body and other parts, and install and test them immediately once the chips arrive.
This flexible production method allows new cars to roll off the production line quickly and be shipped to various directly-operated stores quickly.
During this period, Future Motors has accumulated orders for nearly 30,000 vehicles.
Especially after Future Technology Group announced the news of its new chip, new car reservations saw a surge in explosive growth.
In just five days, the total number of reservations for several models exceeded 10,000.
This crazy pre-order boom not only reflects consumers' confidence in the future technology group's new chip, but also reflects people's desire for high-tech cars.
The performance improvements, increased intelligence, and possible autonomous driving capabilities promised by the new chips have become important factors in attracting consumers.
For only ten thousand yuan more, you can enjoy the cutting-edge technology that has been leading the world for more than ten years.
It’s really worth it!
In the directly-operated store, the staff are extremely busy.
While they were explaining the features of the new car and new chip to customers in detail, they were also handling a steady stream of reservation requests.
A salesperson introduced to several customers around him: "Everyone, we just received the company information. The new car is equipped with our company's Qinglong chip 8124, which is currently the most advanced automotive chip in the industry. It is five generations ahead of its competitors.
In order to demonstrate the powerful performance of the Qinglong chip, this new model is equipped with the Future 3.0 system.
The original old version was called Future 2.0. The test score of the new version is several times higher than the previous one, which can be said to be a qualitative leap.
It supports LV2 autonomous driving function, but our company chairman does not recommend doing so. He admits that the technology is not mature enough and recommends using it only as an auxiliary function.
To achieve fully autonomous driving, you must reach Level 4."
The salesperson was introducing the product while operating the central control system in the car.
The response speed is indeed much faster, the interface is smoother, and there are many new features.
"Don't worry," the salesperson said with a smile. "There are many new features here, and you need to slowly experience and explore them. Let me introduce a few highlights to you.
In the future, the 3.0 system can automatically adjust the screen layout according to driving habits.
For example, when you are driving, it will automatically enlarge the map interface and shrink the music player to a corner.
This is based on our company's big data analysis, as statistics show that drivers check map information more frequently while driving.
The navigation system has a memory function. If you have set your home or company, you only need to shout "Future, I want to go home", instead of having to wake up "Hi, Future, navigate to home". This is more user-friendly and the response is very fast. It can directly search for the best route and your frequently taken route for you to choose.
Of course, if you don’t like to talk, in the future 3.0 will determine the routes you often take and help you analyze the best route.
If your car has a problem or is involved in an accident, you can press the 'SOS' button on the center console and our company's backend will quickly find the location of the car to facilitate faster rescue.
I think this navigation function is very smart.”
Seeing the customers' amazed expressions, the salesperson then went on to talk about some new safety features:
"It's worth mentioning that when your speed exceeds 80 kilometers, if there is a deep pothole on the road ahead, the Future 3.0 will immediately remind you to slow down.
This feature is particularly useful when driving at night.
We know that it is difficult for the human eye to detect subtle changes in the road surface in the dark, but our system is equipped with high-precision radar that can quickly detect road conditions in various light conditions to ensure your driving safety.
Our Future 2.0 will not have this function, mainly because the old chips cannot quickly process such a large amount of data.
The system also adds a fatigue driving warning function.
If it detects that your hands are off the steering wheel for more than 30 seconds, the steering wheel will automatically vibrate to remind you to pay attention to driving safety.
This function is especially important for friends who drive long distances.
……
The functions I mentioned above cannot be realized on other brands of cars;
What other car brands have, we have more advanced ones, and this is the strength of our future cars.
We are not just manufacturing cars, we are creating a new smart travel experience."
The customers around were fascinated by the speech, as if they could already see themselves driving this smart car smoothly on the road.
After the salesperson finishes explaining, let the customer experience it for themselves.
It’s better to let customers experience it for themselves. As an experienced salesperson, I know this.
Every customer who has experienced it has praised the new car highly.
Although the price has increased by 10,000 yuan, the improvement in performance and experience is definitely worth the price.
Just like the salesperson said, for a chip upgrade worth $10,000, the company only raised the price by $10,000.
If you switch to other car brands, even if they use chips from Future Technology Group, the cost-effectiveness will definitely be worse.
The media reporters at the scene were also amazed and quickly published articles to provide in-depth coverage of the new car.
Soon, reports about new car models and new chips in the future flooded in, triggering a new round of heated discussions.
People are more convinced that Future Technology Group has indeed mastered chip manufacturing and lithography machine technology, and no longer have the doubts they had before.
BYD also received the first batch of Qinglong 8124 chips to demonstrate its powerful performance to the outside world.
In this way, semiconductor peers no longer question the authenticity of Future Technology Group's independent research and development of high-purity monocrystalline silicon, chips and lithography machines.
On this day, stock prices of the entire semiconductor sector fell again, with an average drop of more than 7%.
Companies like Eagle Vision, which produces automotive chips, saw a drop of more than 10%.
In recent times, the total decline has reached 32%.
High-end automotive chips that previously sold for $2,000 are now difficult to sell even after being reduced to $1000.
It is several generations behind Qinglong 8124, and customers know which chip to choose and would rather spend a little more money.
Moreover, high-end brand cars priced at more than $10 would appear very low-end if they did not use the Qinglong 8124 chip.
Many of the new cars launched by Future Automobile Company will be bought by its peers for research.
The more I understand, the more panic I feel.